BBC News, Due to rising operating expenses, Amazon will increase the price of its Prime program for UK users.
Beginning in September, annual membership will cost £95 instead of £79, and monthly memberships will increase from £1 to £8.99.
Amazon claimed that the price increase—it’s first in the UK since 2014—was partially a result of the country’s 40-year high inflation rate. Read more…
BBC News, However, despite indications that customers are starting to reduce their use of streaming services. Other services like Netflix have also raised their monthly prices.
So, Amazon Prime does provide more than simply a streaming service. Though. Additionally, Prime provides limitless merchandise deliveries.
According to Amazon, the increased rate would take effect. In September or at the time of the customer’s subsequent membership renewal.
noting that other options included changing to an annual plan or canceling your membership. Read more…
The decision was made at a time when many people are trying to reduce their expenditure. Since the cost of goods is increasing at the fastest rate in 40 years.
After Amazon raised the cost of Prime in the US in February, retail analyst Natalie Berg, who has published a book about how Amazon will influence the future of shopping, said the price increase for Prime was “not really a surprise.”
She was reported by the BBC as saying, “Raising fees in the midst of the largest cost-of-living crisis in a generation is a really daring step, but they [the business] have no choice but to do so. So many people will accept it since Amazon is so ingrained in our daily lives. Read more…
- Amazon targets 10,000 fake Facebook review groups as it competes with Tesco on price in the food customer war.
- Amazon will add 4,000 new jobs in the UK.
- An earlier poll conducted by the BBC indicated that consumers were reducing their consumption of food and driving to save money as a result of skyrocketing electricity and petrol costs BBC News,.
More than half (56%) of the 4,011 adults surveyed reported making fewer grocery purchases and also skipping meals.
However, According to a recent study. The rising cost of living may be the reason why more individuals are canceling their memberships to video streaming services like Netflix, Disney+, and Amazon Prime.
In the second quarter of 2018, a total of 1.66 million services were discontinued.
According to market research firm Kantar, people under 24 are most likely to postpone plans. Read more…
More than a third of cancellations were ascribed to cost-cutting, with “wanting to save money” listed as the main justification.
Due to intense competition, users may now find competitive prices and offers in the streaming market.
But in 2021 and 2022, Netflix raised the cost of its plans. It recently disclosed that between April and July, it had lost nearly a million customers, and it has now experienced a two-quarter losing streak.
However, Ms. Berg noted that because the brand’s primary service is free shipping for purchases, Amazon Prime cannot be directly compared to Netflix and other streaming services. Read more…
She said, “Amazon is stickier now that people are buying there.
According to Amazon, it has recently invested billions of pounds in streaming programming, including original shows like The Terminal List and Clarkson’s Farm.
It has also entered the sports broadcasting industry following a successful bid for the license to broadcast Champions League football games on Tuesday nights starting in 2024.
Twenty Premier League games each season, including the whole round of games played on and around Boxing Day every year, are already exclusively available on Amazon. Additionally, it has a five-year agreement to broadcast the US Open tennis competition exclusively in the UK. Read more…